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Fr., 19. Jan.


Parsenn Ski Resort

WEF24 - The Future is YOU. Unleash Your Human Potential in the Age of AI

Exclusive Future Dialogues and Skiing Retreat for Executives and Investors during WEF24.

WEF24 - The Future is YOU. Unleash Your Human Potential in the Age of AI
WEF24 - The Future is YOU. Unleash Your Human Potential in the Age of AI

Time & Place

19. Jan. 2024, 08:00 – 17:00

Parsenn Ski Resort , Parsennbahn Talstation, Promenade 157, 7260 Davos-Dorf, Schweiz

About the Event

Join us for a groundbreaking event aligned with the core philosophy of the World Economic Forum's "back to basics" spirit. As leaders of government, business, and civil society gather to connect the dots, we invite you to go beyond — "The Future is YOU."

 🌐 The Event: Rediscover Your Core in a World of Complexity 

The official WEF program emphasizes a "back to basics" spirit for open and constructive dialogue.  Our event takes it a step further. "The Future is YOU" encourages attendees to rediscover their human core and explore seamless integration into daily life, both personal and business.

And we add a special twist to it: Our event takes place on skis in the stunning ski resort of Parsenn in Davos.

🔍 Dialogue Beyond Tech:

Emphasizing that the future is not solely about technology, but about YOU, we delve into the importance of human essence in a tech-driven era. Engage in open dialogues beyond the buzzwords and discover the power within.

🔄 Integration in Daily Life:

Learn practical strategies to seamlessly integrate your rediscovered human core into your daily life. Whether in personal relationships or business interactions, find the balance that resonates with your essence.

🌿 Rediscover Your Basics Through Skiing 🎿

Remember the joy of discovery when you are pursuing your favorite hobbies? This event isn't just about rediscovering your human core; it's about doing so in a way that takes you back to the simple joys of exploration and discovery—much like when you were a child.

  • Ski Gear Fitting: We'll start our day at the base of Parsenn Bahn, where you'll get fitted with your ski gear, whether you bring your own or we provide it for you. No worries if you can't bring your own equipment. We've got you covered.
  • On-Slope Dialogues: Our dialogues take place on the lifts as well as during lunch and coffee breaks. In between, we play on the slopes of Parsenn.
  • Holistic Learning: Get ready for an extraordinary experience! The seamless blend of activities for body, mind, and heart not only provides a holistic and lasting learning experience but one that will leave you truly impressed.
  • Mountain guide: You will be guided by a former professional ski instructor during the day. Note though that you need to be at least an experienced, intermediate skier and that this event is not a formal ski lesson.

🏔️ Exclusive and Intimate Networking:

With a limited capacity of 4-8 people, this event ensures an exclusive and intimate networking experience on the highest level. Forge connections that go beyond business—a gathering where friendships are born.

Your Host 

At Human Business Labs GmbH, we are pioneers on a mission to guide you and your business toward a more human-centered approach in the age of AI, amplifying your competitiveness and impact.

Envision unlocking your organization's full potential, aligning it seamlessly with the demands of today and tomorrow. Whether you're striving to make a positive global impact or seeking a transformative shift but find yourself grappling with limited resources or ideas, Human Business Labs has got your back. Join us at and embark on the journey to build a future where being human is the ultimate competitive advantage.

Your Guides 

Dr. Thomas Juli, the founder and CEO of Human Business Labs, is a trailblazer in the field—the visionary behind the world's first project incubator and a former executive at Allianz. His impactful work has gained recognition on the global speaking circuit, featuring appearances at prestigious events like the NASA Project Management Challenge and the FQ Lounge at the World Economic Forum.

Dr. Juli is the esteemed author of "The Spirit of Human Business: How to Rediscover Our Human Being to Shape Our Future" (BAI Press, Los Angeles) and "Leadership Principles for Project Success" (CRC Press, New York). His audacious vision extends to making human business the norm by 2030—a commitment to establishing a new global standard. Thomas, a passionate skier and snowboarder, has also shared his expertise as a professional ski and snowboard instructor in the US and across Europe. Join us on this transformative journey under the expert guidance of Dr. Thomas Juli.

Pepi Ahonen is the official Outdoor Guide at Human Business Labs. She is a Davos local and former professional world-cup snowboarder. She currently works in the biggest nature park in Switzerland teaching environmental education. She studied psychology and is a mindfulness- and meditation teacher. Petra grew up in Davos and her love for the environment and knowledge of local area positions makes her a perfect match to rediscover our human essence through the joy of skiing.

Contact us to book today and receive a 10% discount or book through Eventbrite.

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